New Column on RSGHUNT.com

As those of you who know us here in Memphis, sometimes we are in a writing mood and sometimes we're not---so if you have gotten through our reading list, check out our Ask The Recruiter column on our site, www.rsghunt.com where we talk about the topic of Trick Questions on an Interview.

And on a personal note, I am actually attempting to clean up my office which doesn't sound like a big deal--but you probably haven't seen my office! Although I work well with a certain amount of chaos--I wouldn't dare add a web cam to this blog!

Any helpful temps from your lean experts out there on how to organize 12,000 resumes (yes, I have them in a computer database as well) , info on hundreds of corporations and dozens of trade journals, send your suggestions PLEASE.

Employer Branding

My office went to a seminar last week about how to create a great customer service focused business. The focus of the talk was on creating a company culture that drove customer service at all levels. Our speaker's line was "Company Culture eats Strategy's Lunch every day of the week."

I liked that. You can have a great strategy or plan but it is the employees that either buy in or not. Same thing is true with creating an effective Employer Brand as well. So for this week we ask you to think about
these 5 Points in Building a Company Brand:

1.Companies are what they do, not what they say.
Don’t wrap your brand around a nifty slogan. Wrap it around your actions. Treat all applicants with the utmost respect and make sure everyone walks away with a good experience whether they are hired or not. Remember all applicants are potential stockholders or consumers.

2. Remember your Company’s place in people’s lives:
Communicate your company’s citizenship and involvement in the community—be it local or global.

3. Sell the Company—Sell the Assignment
Assume applicants don’t know why your company is a great place to work. Spell it out. Make sure the position itself is sold also: the challenges, the path, the destination.

4. If your employees don’t get it, no one will.
Building a brand as an employer of choice starts at the point of delivery. If your own employees don’t know the strategy and agenda and the role they play in building that reputation, it won’t happen. Inform and educate.

5. Be Consistent.
Becoming an employer of choice doesn’t happen overnight. It requires both a plan and true heart felt
Beliefs about people and what drives them to be great.
When you create the plan, stick with it.

Humor for a Monday

The trouble with unemployment is that the minute you wake up in the morning you're on the job. -- Slappy White

Gus, The Official RSG Office Dog

Our Recommended Reading List this Summer

If you can pull away from your cell phone, you PDA and do a little reading this summer, we have a great reading list that can help jump start your career and/or give you some valuable tips on how to be a better leader.

We created this list from our own reading and some of our client's too:


1. Know How: The 8 Skills that Separate People Who Perform From Those Who Don’t Author: Ram Charan

2. The First 90 Days: Critical Success Strategies for New Leaders at All Levels Author: Michael Watkins

3. You’re in Charge: What Now?
Author: Gerald M Czarnecki

4. The New Leaders 100-Day Action Plan: How to Take Charge, Build Your Team and Get Immediate Results
Authors: George Bradt, Jayme Check and Jorge Pedraza

5. Fit In, Stand Out: Mastering the FISO FACTOR—The Key to Leadership Effectiveness in Business and Life
Author: Blythe McGarvie

6. The World Is Flat
Author: Thomas L Friedman

7. The Job Search Solution: The Ultimate System for Finding a Great Job Now!
Author: Tony Beshara

8. They Don’t Teach Corporate in College: A Twenty-Somethings Guide to the Business World
Author: Alexandra Levit

9. Corporate Rise: The X Principles of Extreme Personal Leadership
Author: Curtis J. Crawford

Climbing the Corporate Ladder in High Heels
Author: Kathleen Archambeau

Bit of Funny Truth for a Thursday

You can build a throne with bayonets, but you can’t sit on it for long.
--Boris Yeltsin

Let's Hear It!

We know many many of you through the years. Please ask us your questions about recruiting.
Now!

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